Website

Customer's name

Who is the client and what he do

Describe in a few sentences what your business is about

Who is the contact person

Provide a contact for the person who makes decisions and approves the project

Current site - advantages and disadvantages

If you already have a site you want to replace - describe what you like about it and what you would like to change

What is the most important action you want the user to take on the page?

Send an email? Make a phone call? Download a file? Place an order? Read an article?

What is the purpose of the site and how will it be measured

Describe what effect you want to achieve by creating the page and how you consider it to be met. Preferably in concrete numbers

Do you want a content management system?

If yes - what type of content do you want to enter yourself? E.g. blog articles, images, products in the store

Do you want to sell anything on the site?

If so - what type of products? How should they be sold? How should the customer feel during the purchase?

Content sources

Do you have any text, photographic and/or illustrative material for the website? If we are to create it, describe what kind of material it should be, e.g. advertising slogans, photos of the premises (if you do not know - we will be happy to advise you)

How would you like the site to look?

Give examples of sites that suit you aesthetically and/or describe the aesthetic experience

What impression does the website need to make on customers?

What would you like the visitors to feel? What associations do you want to evoke in them?

Branding, colors etc.

To what extent should the website align with the brand identity? What should be its color scheme and additional relevant graphical elements?

Site map

Here, draw a simplified diagram of the connections between subpages or attach an image with a sketch